SCMS conference panel
Tech Wars: The Social and Aesthetic Dimensions of New Media Innovation
Google Glass promises a seamless integration of the best aspects of mobile technology with our daily lives. Blogs and micro-blogs allow us to record everything from our most profound thoughts to minutiae for the entertainment of a potential audience of millions. Video game consoles trend more and more towards virtual reality. The proliferation of social media networks and the social pressure to “belong” speak to our ostensible ever-growing desire for increased connectivity. Tech-related advertisements, from campaigns for computers and tablets to the promotion of specific internet browsers and email servers, anthropomorphize products or capitalize on tech rivalries to garner users.